Does your unit have a story that has received local media attention? We want you to share it with us. We also want to encourage you to seek media coverage for the good things your unit does. Sometimes we don't realize how big of an impact Scouting makes on our youth and communities. Something as basic as a roadside clean up with your Boy Scout Troop could merit a full page in your local newspaper!
The Unit Marketing Award of Excellence is for packs, troops, teams, crews, posts and ships. The award is designed to encourage units to share the news of what they are doing in their communities with local media, like newspaper, radio, TV, school newsletters, church bulletins and more!
Pack 83 with Lewis & Clark District
Pack 83 participated in the 4th of July parade in Ralston and created a float with the message, "100 reasons to join Scouts" in honor of Ralston's 100th birthday – and won 1st place in the civic category. Thank you to Pack 83 for getting out in the public and showing how fun Scouting can be!
Troop 377 with Lewis & Clark District
Troop 377 is our quarterly winner! The troop purchased and collected 1,236 non-perishable food items to donate to the Food Bank for the Heartland and got coverage in the Ralston Recorder, January 16, 2013. The Scouts partnered with ConAgra Foods and Hy-Vee to get as many donations as possible. Great job Troop 377! Thank you for sharing your great community service project with the media.
All units submitting an application will receive a certificate. They will also receive recognition in the BSA Bugle and on the Council website. Quarterly winners will receive a special patch for each member of their unit.
Unit Marketing Award of Excellence information | Award application
Thank you to all units who are inviting the news media to share the good things Scouts are doing! Nominate your unit for the Unit Award of Marketing Excellence!